Social Media is where the world is right now. From Squid Game to Covid helplines, everything is being shared and re-shared a million times. So, if you think that you absolutely need to up your social media marketing game, you are right. But where to start, you ask? Do you think you need help? Then you are at the right stop!
We have listed 10 ways that will jazz up your social media marketing game in 2022.
- Biteable
Content creation is an important part of social media marketing. Adding visuals to your content gains more traffic than plain ol’ text. Having good content is a sure shot way to jazz up your social media marketing game. Biteable helps you make appealing, enjoyable, and informative short videos. You can share these on your social media channels. Can choose your video templates, music, animated scenes etc. from a vast array of free templates. You don’t need expensive tools such as film or sound recording machines for quality stuff. It's super easy to use and cheap too.
- Buffer
Buffer was used in the beginning as a scheduling tool for Twitter but is now used for most social media platforms. With Buffer, you can do a couple of things and more:
- Can upload custom photos and videos.
- Gaining access to complex analytics to track how your content is performing.
- Automatically shortens shared links.
- Buzzsumo
You cannot do well if you haven’t done your research. Your market research will give you what your competitors are doing, what you are doing and what you need to do more or what you shouldn’t do. As a research tool, Buzzsumo measures your content’s performance. Its functions include:
- Finding content that is trending on social media platforms.
- Look up to influencers who are related to a specific issue or topic.
- Keeps a tab of competitors. Also, studies the content of the competitors.
- Research keywords, topics and content that your audience finds interesting.
- Alerts related to keywords, links, brand name or author name.
- Canva
Canva helps you build beautiful visuals for your brand, blogs and overall business. You can create amazing images with the help of Canva, a free of cost graphic design tool. The neat and simple interface comes with built-in templates. You can start using it right off the bat. You can have a featured image for your social media post or a banner that you can use across all your social media accounts.
- Feedly
This is quite an effective tool. Feedly collects news and content from websites that you prefer and organizes it into a single feed. It provides you with exciting stories that are based on your preferences. Providing your past reading history. It helps you in finding the latest stories connected to particular websites or keywords you mention. You can also view several RSS feeds in one place. With Feedly Pro, you can also keep a tab of noteworthy information related to the industry.
- Hootsuite
unifies all your social media accounts by bringing them under a single login and into one dashboard. You can find your mentions, comments etc. in one place. You can allocate tasks to individuals and also plan a social media calendar as well as schedule your updates. This also merges tools with Twitter, Instagram, YouTube etc. Community-based channels such as Tumblr, Reddit etc. can also be accommodated. This gives you more customer data, feedback and scope to interact with potential buyers.
- Mention
This is a social listening platform. It keeps track in real-time of when your brand or products/services and your rivals are mentioned. With this tool, you can interact and reply to the mentions. It also helps in influencer marketing.
- Missinglettr
With the help of Missinglttr, you can just automate the process of creation of social media content. This way, you can have ten social media posts on your channels in a year. There are templates, scheduling, facilitation of client approvals etc. Someone can look after creating social promotions while you write long-form blog posts. You can also get a weekly report to measure the performance of your social media marketing.
- Rebranding
You must link every piece of information that you share online. They are your company’s assets and increase your content’s credibility as well. Rebrandly enables you to connect your brand to the links you share.
- Social Status
You can measure the success of social media marketing policies with the help of this tool. This measure manages and optimizes your social media accounts. With its real-time reports and alerts, you are able to ensure that the content is reaching your target audience. It also boosts your tactical decisions and quality leads.
Conclusion
All in all, social media marketing is quite tricky and chaotic. There’s a lot that becomes viral and you always need to be ahead of the curve. You can do it, for sure but sharing of burden helps. We Love Digital Marketing offers services such as SMS Marketing, Email Marketing SEO optimization and, social media marketing. Consisting of professionals and experts, we work with both big and small industries. So when you think of digital marketing, think of We Love Digital Marketing.
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