Mobile marketing is an interactive multi channel which allows the advertisers to communicate and promote with consumers via their mobile devices or networks and stay connected to the customers 24/7. To help its viewers understand things in a better way, We Love Digital Marketing bring to you an article of types of mobile marketing.

In-game: This is a form of advertisement wherein ads are inculcated in a mobile game. These ads might appear as a pop-up or full page or you might even see a video.

SMS (short message service): commonly known as texting, marketers can now send text messages to customers regarding their offers and other information.

QR Codes (quick-response barcode): QR codes can now be scanned with the help of the camera on your mobile device. Once scanned, the consumers would be linked to your website where the audience can view more information about your business. These QR codes are often user-friendly. From a business point of view, these are often cost effective wherein you can even find free services. Moreover, QR codes can help you enhance your customer engagement and grow your social realm.

Location-based: Location-based marketing takes into consideration the user’s mobile location to promote and market their business in an area with the help of GPS. For instance, if you are planning to visit Chicago or any other country, you are likely to see ads for restaurants near you. However, the radius for the ads is often decided by the advertisers.

If you are someone interested in knowing types of mobile marketing and other kinds of marketing, it is advisable that you contact We Love Digital Marketing the best Digital Agency in Kolkata for all your digital marketing.