In today’s generation of development, people are mostly devoting a large chunk of their time on social media platforms. Today social media platforms exhibit the power to initiate a change in all aspects of life. Facebook is one such media platform, there are many facts about Facebook.
In today’s age of digitalization, social media can be considered an ace. Today nearly every one out of three individuals use social media on a daily basis, be it for personal or professional use.
Out of all such social media platforms, one stands right at the top of the mountain in the social media universe today, the phenomenon is called “Facebook”. Irrespective of people of any country, caste or creed, every one of them uses Facebook today on an active basis.
The same is evident by the fact that Facebook recently achieved a record 2 billion-plus active users, a feat very troublesome to achieve. The social media platform is itself extremely versatile in its own rights.
Now, let’s have a look at some of the immaculate benefits of using social media and its different components.
The advantages of using social media
Using social media platforms help to resolve numerous types of issues which include issues related to the functioning of the society keeping in mind the values of its people, to create an intricate understanding within people regarding any required facts and for professional purposes such as marketing and promotional ventures, career services etc.
Today, nearly all firms, whether it is public or private firms use social media platforms for promoting their ventures. This is well evident when MNC’s, as well as local, state and federal authorities, use social media platforms to promote their welfare programs and schemes to reach the consumers in an effective manner.
The major commercial firms today advertise their products on social media platforms which has a key share in the success of the E-commerce sector in the present day. Nearly 30 per cent of people who see a product on any social media platform end up buying the product.
Social media platforms have become a pillar in the campaign to eliminate social anomalies and inequality all around the world and stands as an effective way to make the message reach to the entities whose involvement matters the most.
Now, let’s know what’s on paper regarding Facebook.
The origins of Facebook
Facebook Inc. is an American social media and technology firm. Originally started by Mark Zuckerberg and his Harvard based colleagues in 2004, the firm is considered as one of the prestigious “big 5” technological firms along with Microsoft, Apple, Google and Amazon.
Over the years, Facebook has acquired some of today’s most preferred social media platforms that include the likes of Instagram, Whatsapp and oculus to name a few.
Firstly, the idea was to develop an “innovative” interactive stage devoid of any geographical constraints, which developed into the “suitable boy” of social media as time passed by.
Some facts regarding Facebook…
Today, Facebook exhibits more than 2.4 billion active users, the most for any social media platform. People of varied origins and professions get a chance to possibly interact with each other.
Today, Facebook is the 4th most valuable brand in the world with a staggering net worth exceeding 479 billion dollars. It currently has more than 35k hired employees.
On average, 5 new profiles are created every second on the platform. Overall a staggering 30 per cent of net users are between the “prime time” ages of 24 to 36. The usual traffic is at its best during lunch hours or between 1 to 3 pm. Facebook accounts for over 45 per cent of monthly social media visits.
For visual content, nearly 300 million images are posted on the platform every day, if taken on average. Nearly, 100 million hours of video content are posted on the platform every 24 hours. An estimated 40 per cent of the trending content on Facebook is related to political matters and allied issues.
The platform helps you land on a job very often and usually keeps people of different industries in communication which facilitates any job changes.
Facebook stands as a key platform for digital marketing and E-commerce today. Presently it exhibits more than 7 million advertisers. Greater than 90 per cent of marketers use the platform for advertising on a daily basis. According to stats, facebook’s share in the global digital marketing market is around 20 per cent while its potential reach of digital marketing is around 2 billion.
Now, knowing some unique facts about Mr Zuckerberg, the founder of Facebook would surprise most of us. Facebook’s iconic “blue and white” colour combination was used in order to compensate Zuckerberg’s colour blindness which made it difficult for him to see things in other colours.
The popularity of Facebook was such that Zuckerberg was a “billionaire” at 23, a feat immensely tough to match.
Why “We love Digital Marketing”?
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The organization has been a pioneer of digital marketing services since the last decade and has helped various businesses become success lore and make digital marketing an ace in the industry. The organization provides you with the best social media campaign strategies to help your ventures bloom to its best.
